Search Engine is advertising on Search Engines like Google search that reaches people on different electronic devices wherever they are. So, this means while customers can more information about your products and services on Google’s online advertising anytime of the day. You can now grow your Business and reach customers nationwide 24/7. With Search Engine Marketing you can choose where your ad appears, you can schedule what time of day adverts appear, set a budget according to what you can afford and get full reports on demographics of your Target Market. With ROCO Marketing you make use of consultation work on a month-month basis, this means no long-term contracts.
You can now reach customers according to what they search on Google for specific keywords or phrases. This means that you can target customers specifically to their demographics and interest. Your ad appears on Google and its partner websites, so customers see your ads everywhere online form Mobile devices, Tablets, Desktop and laptops. The great part is you only pay once the clients clicks on your adverts, this pricing structure is more known as cost-per-click (CPC) bidding, you’re charged only when someone clicks your ad. Now this is great news, let’s convert that clicks to leads and lead into Sales. Need info on conversion of leads into sales? Contact us today.
Here is some great Reasons for choosing Search Engine Marketing.
- Get Instant Result
- Search Engine results work on a real-time reporting system.
- You can start advertising immediate once your account has been set-up and adverts are scheduled. This means Increase Website
- Manage your Budget
Search engine Marketing is a much more cost effective way comparing to other traditional Marketing efforts including print Media.
Budget’s can either increase or decrease what you spend depending on how much fund you have available.
- Target driven adverts
The best benefit of Search Engine Marketing is that ads will be highly applicable and will be shown to people who are looking for your products or services. You can target specific locations and areas where you do business or even within a radius. You can also schedule your ads to be displayed certain hours of the day.
Measure Campaign – You can now measure your ads performance, which is almost impossible to do using traditional advertising. Get exactly how many clicks, impressions, bounce rates and demographics click through to further hone your online campaign. This information can be used to increase the performance of you next advert campaign.
Monitoring how your ads are performing – With AdWords you can see how many people has seen your ads, visit your website, or call your business.
You can even target specific demographics and regions according to the target market you cater for Text adverts Similar to ads on Google Search, display ads include headline ads, two lines of text and a URL Banner
With images, these ads let you include custom layouts, interactive elements, animations and much more.